Latin artist

Ed Maverick: Latino artist on the rise | Billboard


“When I started writing and recording it was just because I wanted to express what I was feeling. I didn’t have a plan or anything like that. It kind of happened,” Ed shares. .

The Chihuahua, Mexico native – who has gone viral on YouTube with some videos, like “Fuentes de Ortiz,” surpassing 40 million views – grew up listening to artists like Joan Sebastian, Juan Gabriel and Leo Dan. As a teenager, he discovered bachata music and became a fan of Romeo Santos and Aventura.

“When I was in high school I bought a Romeo Santos CD and to this day my mom has it in her truck CD player. So every time she turns the truck on she blows up songs of Romeo Santos, “he said.

While he still enjoys bachata tunes, his playlist now includes artists like Tame Impala, Cuco, The Marías and Tyler, the Creator.

Scheduled to make his Coachella debut in April, when Ed learned from his manager that he had been booked for the music festival in Indio, Calif., He was amazed: “I was doing a soundcheck at a concert when my manager called and said, ‘I have to send you something.’ What he sent me was the contract to play Coachella and I said “is this real?” I feel like I’m not as excited as I should be, however. I’m always like that. When I perform on a big stage, I only get nervous / excited the same day. “

Learn more about this week’s Latin artist on the rise below.


Name: Eduardo Hernández Saucedo

Age: 19

Major achievement: “I would say play on KEXP. I’m a huge fan of the resort, so playing there was a huge accomplishment. ”

Recommended song: “Ropa de Bazar”

And after: Ed is confirmed to perform at major music festivals, including his Coachella debut in April, and several festivals across Mexico, including Vive Latino and Pa’l Norte.


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