Latin artist

Meet Alvaro Diaz – Billboard


Alvaro Diaz didn’t let a global health crisis stop him from working hard for his dreams. In fact, after starting the year with “Mera”, working with Tainy and Dalex, the Puerto Rican artist has continued to make music, which includes an important joint with Yandel.

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“This pandemic has taken the best of me,” says Diaz Billboard, “and everything I created in my 40s is even better!”

Diaz’s path to fame began nearly two decades ago when he competed in and won rap battles at his school and also submitted his creations to popular music forums in Puerto Rico. His passion for music comes from his mother who always sang for him when he was a child and his father who was part of a salsa orchestra.

Diaz, who studied public relations at university, chose music as a hobby. But that all changed when he met famous reggaeton producer Víctor “Tunes” Cabrera of Luny Tunes, who then introduced him to Tainy.

“My first single was produced by Tainy,” he says of “Chicas de la Isla,” released in 2012. “It went viral in Puerto Rico because it mentions a lot of the island’s slang and of our people.

Today, Diaz is on the NEON16 management roster led by Latin Grammy-winning producer and music director Lex Borrero. “I have fallen into a number of bad situations throughout my career,” he admits. “Tainy and I have many similarities and I feel very privileged about this opportunity.”

His Yandel-assisted track “Lo Que Te Duele”, released Thursday, October 29, follows his collaborations with Cazzu in “Deportivo” and Sebastian Yatra in “A Donde Van”.

“Full Harmony and I developed the song and it took me out of my comfort zone,” he notes. “We sent him to Yandel and in no time he sent his worms back. Tainy also added her flow to the track.

Although Diaz has been in the game since he was 14, 2020 has become a milestone year in his career. “I have lots of ideas and new proposals,” he says. “My music is different and progressive, but with seasoning. I make art, that’s what I do.

Learn more about this week’s Latin artist on the climb below:

Last name: Jorge Alvaro Diaz

Age: 31

Major achievement: “Yandel’s humility is impressive and he is an example to follow. I still can’t believe I have a song with him. It is the biggest achievement of my career so far. Listening to Yandel say my name at the end of the song was epic. I even hugged him!

Recommended song: “Lo Que Te Duele”

And after: “In November or December I want to release my mixtape with about 17 songs titled Dias Antes, which I have been working on for some time. The concept is to show the five different sides of Alvarito with trap music, reggaeton and more. During the confinement, I also worked on another album called Felicilandia, which I hope will be released in 2021.